How to Write an Engaging About Page

take the About page quiz t

Your website’s ABOUT page is the second most visited page on your site, which means it’s worth spending some time writing it. Here are several tips on just how to write your ABOUT page (first person not third, if you’re hoping to build a client relationship) and what to include along with what is better left unsaid! How to…

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Video Imperative to Content Marketing Strategy

Video imperative to your content marketing plan

  If you know anything about building a business online, then you know that content is key to online success.  Content allows you to share your expertise, reach your ideal clients and build the ever-so-important relationship necessary to business success.  Shared content creates brand exposure and engagement and acts like a sales force out there in the world singing…

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Build your List of Prospects Quickly with these Website Tweaks

build your list with 5 website tweaks

One of the most difficult areas for new businesses is how to build their list of viable prospects.  For many entrepreneurs list building is painful. Let’s just call it what it is – prospecting, and nearly every sales person will tell you they hate prospecting.   But it is the most important part of your business. Without a list…

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