Keys to boosting sales through effective marketing 

        One of the most common mistakes people make is that they don’t market their business consistently to have any sort of impact. Marketing leads to sales and sales is the lifeblood of any business, regardless of the business.   Or as Shark Tank’s Kevin O’Leary would say, “You have no business. You have a hobby.”  Ugh…

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I’ll Buy the Why!

I'd like to Buy the Why

We hear it often these days, “What is your why?”     As entrepreneurs we’re told to understand our why.  What is the driving force behind what we do?     The idea is that once we truly understand our “Why”, then we can tap into the inspiration necessary to propel us to success.    “What is your Why?”…

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