Marketing vs. Sales: Similarities

  If you’ve ever wondered what the difference is, I break it down for you here.  So the next time you’re standing around at a cocktail party or maybe in an elevator and feel the need to strike up a conversation, you’ll be ready. That’s right, you’ll know exactly why marketing and sales are often lumped together and just what the…

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Keyword Basics – Reach Ideal Clients with Keywords

keyword basics to quickly reach your clients

  What are keywords? Keywords are the words, or combinations of words (keyphrases) that cause your website to show up on search engines (such as Google, Yahoo, and Bing). They are KEY for you to understand if you want to increase traffic to your website, reach your ideal client and grow your business.   This article will walk you through…

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Elements of a Brilliant Sales Presentation

the perfect elements of a brilliant sales presentation

I read an article yesterday detailing the elements of a brilliant sales presentation. I thought it listed some great points not only for creating successful sales presentations but for what to include in your About page or on your social media profiles.  I pulled excerpts of the article below and included a link if you’d like to read the full article. The first element is crucial!…

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